BUILT STRONG
PRICED RIGHT.
Bison Performance is a USA-based auto parts brand backed and supported by the Newparts Group. We’re built on a simple belief - that the people who work hard every day deserve parts that do the same. That’s why we deliver OE-replacement components that are tough, reliable, and backed by a Limited Lifetime Warranty.
Our name isn’t just a symbol, it’s a mindset. The American bison represents strength, resilience, and a never-quit attitude. That spirit is woven into every part we make. From steering and suspension to hubs and cooling components, our kits are made for real-world pressure - built to power the trucks, SUVs, and daily drivers that carry families, haul loads, and take on tough roads without backing down.
Born from the values of American grit and independence, Bison Performance isn’t just about car parts. It’s about honoring the legacy of those who get their hands dirty, fix things themselves, and take pride in a job done right. We’re here for the long haul - built strong, built proud, and built for America.
Who We Are
Why Choose Bison Performance Parts
Premium O.E-replacement quality
Built for durability and tough terrain
Trusted manufacturing partners
Limited lifetime warranty on every part
Kit-based convenience for faster repairs
Fast fulfilment and clean, professional packaging
Whether you’re working on a weekend fix or managing a busy garage, our parts are engineered to handle real-world pressure. We don’t aim to be the cheapest; we aim to be the most dependable, yet affordable.
Product Categories
Bison Performance parts are built for precision, durability, and fitment you can trust. Whether you need steering and suspension kits, wheel hubs, or cooling components, every part is selected for accuracy and real-world reliability.
All products undergo strict quality control — including spec checks, durability testing, and fitment validation. We partner with top-tier factories used by major OEMs and back our parts with digital kit mapping for easy, vehicle-specific compatibility.
Trusted by thousands on Amazon, eBay, and Walmart, we keep our promise simple: no surprises, just parts that perform.
Core Categories
Steering and Suspension
Wheel Hub Assemblies
Steering Knuckles
Coolant Expansion Tanks
Coolant Hoses
Transmission Filters
Brake Kits
Built strong. Tested tough. Ready to install.
Peace of Mind Promise
Every Bison Performance part is backed by a Limited Lifetime Warranty. That means fewer returns, more trust, and less guesswork.
Customer Testimonials
